On Tuesday, April 10th @ 1:00 PM EDT, Peter Ekstrom, President & CEO of Dealbuilders, and author of the Gold Call Script, will be the featured presenter for the AA-ISP (American Association of Inside Sales Professionals) weekly call-in show called 'Training Tuesdays'. On tap for the keynote presentation will be 'Death of an Elevator Pitch'. Peter's presentation provides some valuable insight as to why the traditional '30-second elevator pitch' is not the selling tool it once was, given the short attention spans of sales prospects on the telephone in 2012. Peter's presentation will include tips on how to convert your 'elevator pitch' into a much simpler sound byte dialouge that grabs hold of the sales prospect's attention instantly, and helps inside salespeople better manage and control the course of the conversations they have with sales prospects over the telephone.
