Netopia

Corporate Overview
www.netopia.com

Managed Web Hosting Services Provider. Internet broadband equipment manufacturer.

Netopia enables carriers and service providers to improve their profitability with expanded broadband service offerings focused on the needs of distributed, small and medium enterprises, small office/home office professionals, and residential subscribers.

Netopia also delivers web design and hosting services for franchised and individual businesses to help promote their business on-line.

Products
Tier II Website Upgrades – Cendant Corporation Hospitality franchisee website design and hosting services- Howard Johnson, Ramada, Days Inn, Wingate Inn, Super 8 Motel, Knights Inn, & Travelodge.

“HotSpot” - Wireless Internet access equipment and services to the hospitality industry.

DealBuilders Role
Since March 2003, the primary role of DealBuilders has been to prospect for and close new business on behalf of Netopia’s client, Cendant Corporation. Working in conjunction with the Netopia sales organization, Dealbuilders successfully sold an enhanced website design and managed hosting solution to the hospitality franchisees of Cendant Corporation.

The Netopia managed services solution helped individual franchise owners of Howard Johnson, Days Inn, Ramada Inn, Travelodge, Super 8, Wingate Inn, and Knights Inns increase their on-line reservation bookings through an website upgrade linked to powerful Internet search engines.

Sales calls were made to hotel property owners and sales management, and to property management companies that owned Cendant hotel franchisee properties. Dealbuilders managed the sales effort to all Cendant hotel properties located in Nova Scotia and Eastern Canada and throughout the entire Eastern seaboard of the United States.

DealBuilders also provided Internet sales and marketing consulting to Cendant hospitality franchisees by working directly with the regional marketing forums of the Ramada Inn, Days Inn, and Howard Johnson hospitality brands. DealBuilders regularly attended national franchise conferences sponsored by Cendant Corporation to promote the on-line business of its hospitality franchisees.

Results
During the entire 18-month engagement a total of 737 new Tier II upgrade websites were sold to Cendant hospitality franchisees in the designated territory for total revenues of $1,022,956.

Pete Ekstrom with Ramda Inn VP Marketing, Faith Taylor

Phil S

“Since joining Pete's Gold Call Club I have been able to completely redesign my sales calls to quickly pinpoint "real prospects" and eliminate "noise". It works! The Gold Call, deserving of a book, is an effective way to build conversation with even the most difficult prospects. Pete's recorded calls with real prospects help me apply the technique to my specific business. I highly recommend The Gold Call Club to anyone in sales or entrepreneurship seeking "The competitive edge".”

Phil S

Karen S

“Peter truly has a wonderful demeanor in sales. He is confident, funny, self-effacing, and most of all very professional. Peter has a way of presenting an idea to you that makes it so wonderful that you can't help but look further into the possible benefits. His sales experience, training, and coaching methods are top notch! He teaches people to present in their own style, while employing many questions to gently determine whether salespeople are speaking with highly qualified prospective customers. Peter's talents are a great resource for your front line sales force.”

Karen S

Patrick F

“If you are like me and have trouble admitting that there are things you could be doing differently to be more effective in your sales or sales management career, consider hiring or at least having a conversation with Pete."

Patrick F

Kelcey L

“Pete's Gold Call formula truly is gold. LEARN FROM HIM!”

Kelcey L

Michael D

“I am glad Peter came into my life because cold calling is tough now in this "attention era". He simplified it for me which gave me more confidence.”

Michael D.

Frances Nevarez

“I have taken Pete's Gold Call Training and it has revolutionized the way my firm sells its services to Corporate clientele. If your firm is looking for some creative selling techniques, more in-person appointments, referrals and closures; I highly recommend you try the "Gold Calling Program." Pete's consulting services and training have increased our firms sales revenue by over 35%.”

Frances Nevarez

Oracle

Your teachings are solid. There's a lot of million dollar submarine, mustached idiots out there selling dreams - your techniques work and I am forever grateful and learned a lot from you. I'm glad we got to cross paths.
MK ~ Business Development Consultant - Oracle Direct

Scott C

“Peter's Gold Call techniques are unbelievable. I can say that at any price your stealing his time. If your looking at learning his techniques, do it, at any cost. Not only will you love cold calling, but you'll leave your new prospects in a better mood then when they picked up your cold call!”

Scott C

Kurt D

“If you're looking to build a pipeline of qualified leads and need someone to help you get those valuable highly qualified appointments with key decision makers, Pete is the right person to turn to. His proven techniques and tireless application of proven methodologies produce quick and consistent results. He's the consummate pro at lead generation and at extremely reasonable pay for performance prices. It's all about results and Pete delivers!”

Kurt D.

Iris Financial

Dealbuilders operates as an extension of our team, and they fit seamlessly into our processes. They set and meet expectations. What started as a 90-day engagement is now moving into its second year.

David Eaton - Vice President Marketing & Communications, Iris Financial Solutions, Inc.

Park Surgical Co.

Consider yourself a friend for life! Best $250 I ever spent, but the best part is your complete down to earth approach, and confident power you exuded from the first moment I heard you speak on the recordings...
Larry - Mgr. Telesales, Park Surgical Co.

Jamie C

“I became hooked into Peter's gold calling techniques after listening to the first few recorded calls on his website. I engaged to participate in his two-month ramp up program to develop a better method for making those terribly awkward cold calls. Each week, we had engaging content; he would always provide newly just-recorded calls to emphasize his point. Then I would try and recall similar situations where I had bumbled my call only to realize that I could have done it the smoother Gold Call way. Many lessons learned. Good investment for me and will be using many of those techniques everyday. He was actually a fun person to meet with as well!”

Jamie C

James T

“Peter was a pleasure to work with and knows his way around a sales/cold call. His "Gold Call" methodology is highly effective at opening sales dialogue. Since implementing the "Gold Call" model our account development group has seen a considerable lift in performance. The method truly allows the sales person to get the attention of the prospect by focusing a problem vs. a typical product driven sales pitch. I would strongly recommend that all sales managers put their sales force through Peter's "Gold Call" program because it works.”

James T

Joe G

“Pete is the Cold Call Doctor. When I am approaching a new vertical market to call, I discuss with Pete my objectives. Pete then works with me in crafting a perfect message to increase my success in that particular vertical market. Bottom Line he makes me $$$$!

Joe G

PowerUp

If your firm is looking for some creative selling techniques, more in-person appointments, referrals and closures; I highly recommend Dealbuilders. Peter Ekstrom's consulting services and training have increased our firms sales revenue by over 35%.

Frances Navarez - President & CEO, PowerUp, Inc.

William Kliskey

“Pete will be the first one to tell you that he's not for everyone. Don't believe him.”

William Kliskey

Nick J

“Peter is a valuable resource for expertise on getting the most out of your prospecting efforts. Peter uses real-world examples and a comprehensive, easy to follow approach to navigating customer contact and conversations. Peter "gets it" and he knows how to teach it. In a very short time I picked up extensive tools on how to enhance my approach to speaking with prospects and turning them into customers. I strongly recommend Peter's program!”

Nick J

Peter S

“Peter is THE top expert at engaging complete strangers on the phone. And the best part is that he's willing to educate people on how to do it. I'm grateful to know him and consider it a privilege to have worked with him.”

Peter S